Submitted by Robert Murray
in

I'm looking for a little help.

I'd like to buy a customer service video for my team and wondered if anyone had a recommendation from personal experience.

My team are is in the UK.

Many thanks

Submitted by Glenn Ross on Friday September 10th, 2010 6:28 pm

I used to be responsible for Learning and Development in my division. I've looked at a lot of customer service videos (Made in the US) and I was not happy with any of them.
First of all, if you're going to improve customer service in your organization, you're going to need more than a video. Customer service training resources are too often a flash in the pan because the organization needs to change its culture and the way it rewards and recognizes employees who go above and beyond and offer extraordinary customer service. For example, is your staff empowered to resolve complaints without seeking permission from higher ups? Have you revised the way you reward and recognize employees who offer great customer service? Are there other policies that conflict with enhanced customer service? For example, if your return policy is too strict or if your legal department requires customers to jump through hoops, then those are obstacles that need to be removed. Will senior management support this initiative? If not, you're dead in the water.
Perhaps you've done all of that. If you're a UK company I would avoid any American product because the accents will be a distraction. Don't buy anything you can't review in its entirety. Be sure you have a clear understanding of the license agreement. Can you upload the video to your intranet or are you limited to a certain number of viewings. Are the scenarios relevant to your profession. If not, your employees will tune out or lose credibility in the product.
I understand that the actor John Cleese was at one time in the business of making training videos. Perhaps he still does. Humor goes a long way in a situation like this.
I'll stop now because I know that Mark is getting impatient that I'm so far off topic. (But hey, I'm looking at this as effective management of budget and resources:-) If I can help further feel free to contact me privately.

Submitted by Robert Murray on Tuesday September 14th, 2010 7:00 am

Glen
Thank you for responding and thank you for making me consider the bigger picture. I think i'm going to think this through a bit more before going any  further. Maybe the video I really need is 'How to train a manger to develop a culture of Custome Service'